What do Technology and a Gorilla have in common?
Reliance on technology – phones, tablets, ipads, laptops is pervasive today and a necessary part of most of our professional lives. A report by the Nielsen Company found Americans spend nearly half the day on a screen of some type. That’s a lot of time being stimulated by the backlight of the device and the steady stream of information. While there are clear advantages to having information at one’s fingertips to enhance productivity, extended use of screens is a brain-drain!
Too much screen time can lead to problems with concentration and focus, and multiple devices can lead to inattentional blindness – focusing on one activity such as talking on the phone creates inattention to other stimuli.
Which leads me to gorillas...
Well, in a study where participants were asked to count the number of passes made by the team in white uniforms, 42% failed to...
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